A while back Vodafone offered me full fibre for £29 pcm. I got a letter today to confirm the change but the installation date was wrong so I called them. We had a good chat and I said that I was not happy at being messed about and might move. That did not go down well so I said that I might stay if... With that I got the price down to £27 pcm.
That's not bad for unlimited full fibre and shining bright new equipment with extended Wi-Fi. When it's warm I can now sit out on the green / garden and still be connected.