Workingman wrote:Suff, you have largely missed my point. It is not about a particular party's policies etc, it is about that way opponents treat them.
Personally I thought it was around two things.
Voter lethargy and focus
Parties increasingly inhabiting each others policies.
Leaving invective and ire as one of the few tools left to differentiate. I.e. "You can't vote for them even if they have most of the same policies as us because they're 'Nasty'"
As for Labour, nobody needs to be nasty to them, they're doing it to themselves in an internal struggle for power, thinly veiled by disingenuous manifesto's and blatant attempts to buy votes no matter the cost.
UKIP has been in for more of this nastiness than any other party because of the threat they constitute.
The Lib Dems, on the other hand, are technically irrelevant right now. So why bother?
Mainly, voters can’t be bothered to stay focused on the real issues, so they float around between the parties refusing to look under the lid and just going with the face on the surface. Hence the increasingly antagonistic rhetoric to try and get people to actually stop and look.
Not that it’s working.