We now have some other Think Tank saying that a "typical" family will spend over £4,200 p.a. on energy from January. Err, that's £11.50 per day - every single day.
Just what is this "typical" family doing? Wandering round in shorts and T-shirts in mid-winter. Having the heating on at 25 ºC 24 hours a day. Taking a bath each person every day. Running the washing machine every day.
A typical, ordinary and sensible family is going to come nowhere near these figures, but the media runs with them without question. There is never any analysis or questioning, just the scary headlines.