We know their stance on immigration and the EU, and we know that those are topics likely to appeal to a broad spectrum of society.
We now have the news that UKIP will cut overseas aid by 85% and that is another topic that will go down well. We also have UKIP's policies on tax: 13,500 personal allowance, basic rate of 20% up to £44,000, new rate of 35p on incomes of £44,000 to £55,00, and 40p on earnings above that. The rate of 45p on earnings above £150,000 is to go.
The above is clever package aimed at all sections of society. It now remains to be seen how many candidates will be put up, and where, and how many can win.